Roger Mortlock: The Soil Association Organic Market Report is out today – and with it the usual doom and gloom linking the fortunes of the organic market entirely to the recession. The dominant logic is that when money gets tight, people trade down their food choices. OK, clearly the recession has had an impact, but the recent blip in organic sales is very much a UK phenomenon – despite the worldwide economic downturn.
04 April 2011 |
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