Promoting organic

Organic September

Organic September is the UK’s largest campaign dedicated to growing the organic market. Our digital toolkit is available for businesses to make the most of the focus on organic during September.

Campaign assets

This Organic September, we're cutting through the noise with a simple message: Organic is a shortcut to better.

Across the month, we will share inspiration and signpost organic as the label that's done the hard work for consumers. We would love you to get involved, and have created free resources to help you promote your organic brand during the campaign.

Digital toolkit

The toolkit is designed to help you connect with your audience, amplify your message and drive participation this Organic September. You can use free assets, including:

  • social media graphics

  • co-brandable frames

  • retail point of sale (POS) kits

  • logos, fonts and colours

How are you getting involved this Organic September? Tag the Soil Association in your social media posts (@soilassociation) and use the hashtag #OrganicSeptember.

Download campaign assets

Read Soil Association Certification's toolkit for Organic September 2026, which includes content ideas to get you started. Then download the assets you need to launch your own promotions.

cut_the_crop_asset_grid_content_29.07.26.jpg (1)
Point of sale (POS)

Celebrate Organic September with your free point-of-sale toolkit featuring colourful posters, postcards, "staff pick" cards and more.

All stores previously registered with the Organic September campaign will automatically receive a point of sale toolkit by post ahead of the campaign launch.

To register a new store or amend your details, please contact: businesssupport@soilassociation.org.

Billboard takeover

Based in Manchester? On 1 September, we’ll be taking over The Manchester Screen – the second largest digital billboard in Europe. If you you are nearby, please take this opportunity to grab any content or engage with passers by. We’d love to hear what you get up to: businesssupport@soilassociation.org. 

pfas_gmos_omg_asset_grid_content_29.07.26.jpg

Farm boards

Planning to hold a farm walk or event on your farm during Organic September? Farm boards can help tell the story of organic across your farm.

A bumble bee on a phacelia flower

Order organic farm boards

Ideal for on-farm display, public paths, and information points, these A3-sized, weatherproof, lightweight information boards show visitors the benefits of organic farming.

Available only to our organic clients, boards are £12 each (including VAT and shipping), with 7 designs to choose from. 

You can add delivery instructions at checkout. Once payment is complete, you will receive email confirmation and a VAT receipt. By purchasing, you agree to our terms and conditions.

Contact us

We can't wait to see what you come up with for Organic September. If you need information or assistance, please get in touch.
Cows grazing in a field

Understanding organic experience days

Build a strong practical understanding of organic principles and see them brought to life on a working farm. Join us at Yeo Valley Organic Farm to learn the tools to communicate the benefits of organic and answer common questions.