Promoting organic

Organic September

Organic September is the UK’s largest campaign dedicated to growing the organic market. Find out how your business can get involved in the campaign.

Organic September is a key marketing opportunity for certified businesses to connect with consumers. Here's everything you need to get involved:

All organic brands

Download the digital toolkit

We provide a digital toolkit for brands to support their Organic September celebrations. The toolkit features key messages, organic impact stats, graphics, social media assets, video content, press support guides and more.

Show your love for organic

We'd love to hear how you're getting involved, so remember to use the hashtags #OrganicSeptember and #LoveOrganic and tag us @soilassociation so we can like and share your content. 

We encourage key players in the organic movement to show their support by sharing a short video on social media. To start, you might want to cover why being organic is important to you, your customers and nature.

Share the Organic Living Guide

During the campaign, the Soil Association charity educates the public on the benefits of organic and encourages more sustainable lifestyle choices.

The charity has created a wonderful resource: the Organic Living Guide. Featuring inspiration, helpful tips, stories and information on what organic is (and what makes it great), the guide is ideal for sharing via email with your audiences during Organic September.

Farms and farm shops

Order organic information boards

Planning to hold a farm walk or event on your farm during Organic September? Make sure you've got your farm boards to help tell the story of organic across your farm. 

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Indies

Order marketing materials

Celebrate Organic September with your free point-of-sale toolkit featuring colourful posters, postcards, "staff pick" cards and more. Indies can also opt for their shop to be added to our map of independent retailers which we promote widely during the month.

Pubs

Join the tap takeover

During Organic September, we celebrate pubs, bars and premises that are choosing to support people and planet-friendly pints by featuring an organic beer or two on tap. Register to have your premises featured on our map of participating pubs.

Contact us

We can't wait to see what you come up with for Organic September. If you need information or assistance, please get in touch.