
- Soil Association
- What We Do
- Our Strategy To 2020

Our Strategy To 2020
Our Strategy To 2020
Our vision is good food for all, produced with care for the natural world.
Our organic values mean we care about human health, nature, soil, water, forests, and animal welfare. And we are in a unique position to bring together farmers and scientists, doctors and teachers, chefs and foresters to transform the way we eat, farm and care for the natural world. We work with many friends and partners to persuade politicians to develop farming and food policies that put the nation’s health first.
Our work has two major strategic themes that align with our vision for the future: Good Food for All and Farming for the Future. And underpinning the work we do as a charity is our impact as a certifier; we have the privilege of working with over 6,000 businesses who live our values, and turn the theory into practice.
Good Food For All
Our vision is a healthy, thriving population: buying, growing, cooking and eating good food.
Watch our video to find out more:
Farming For The Future
Our vision is a thriving landscape, farmed in harmony with nature providing good food and livelihoods.
Watch our video to find out more:

Read our full strategy
In our new strategy, we aim to deliver solutions which secure healthy, humane and sustainable food, farming and forestry, for the benefit of everyone.