Market Research and Data

Know your organic market data 

Would you like the benefit of the most relevant and up to date insights on your sector?

When you become a Soil Association Certification licensee, you get access to the most up to date data and insights on the organic market, both in the UK and worldwide. We have a number of experts who are regularly tracking sales trends and consumer’ shopping habits, and who assess where the future opportunities for organic may be

Leading industry insights 

Every quarter, we evaluate Nielsen data which shows the performance of organic sales across the main supermarket groups in the UK, divided in to category level detail

We provide useful documents - presentations and reports, to help inform your sales teams for accurate onward communications to customers.

Our business briefings and category level forums offer an opportunity to hear first hand of the highlights, insights and trends and share the perspective of key brands within the industry. 

• The Organic Market Report

  The Soil Association’s 2018 Organic Market Report reveals the UK organic market is now entering in its seventh year of strong growth and worth £2.2 billion. Total sales of organic increased by 6% in 2017. Organic represents around 1.5% of the total UK food and drink market. The Organic Market Report is available free of charge for Soil Association Certification licensees and can be purchased by non-licensees for £100.

  Find Out More

Thinking of exporting?

If you’re looking to sell your products internationally, we can also offer you insights and support on reaching markets outside the UK.

If you’re not already licensed with us, find out more about more about the benefits of Soil Association Certification and what’s involved in certifying with us.